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            <itunes:name>Agreena</itunes:name>
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            <title>Proving Soil Carbon at Scale: AgreenaCarbon’s Landmark Verra Verification</title>
            <link>http://webinar.agreena.com/proving-soil-carbon-at-scale-1</link>
            <description>&lt;p&gt;&lt;p&gt;&lt;strong&gt;AgreenaCarbon has achieved a landmark milestone as the world’s largest soil carbon project to be verified by Verra. &lt;/strong&gt;This landmark achievement marks a turning point for the role of soil carbon in climate action, unlocking new opportunities for impact and scale in the voluntary carbon market (VCM).&lt;/p&gt;&lt;p&gt;In this session, you’ll hear directly from the expert team behind the project as they share the journey to issuance, the scientific rigour underpinning the credits, and the broader significance for both farmers and market stakeholders.&lt;/p&gt;&lt;p&gt;We’ll explore what this verification means for the future of soil carbon, how the issuance of credits paves the way for immediate climate impact, and why transparency and trust are central to scaling this solution globally.&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Together, we’ll discuss:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;• The journey to achieving Verra verification&lt;/p&gt;&lt;p&gt;• Why soil carbon is a high-impact climate solution&lt;/p&gt;&lt;p&gt;• The scientific rigour and credibility behind soil carbon credits&lt;/p&gt;&lt;p&gt;• The impact of issuance – immediate and scalable opportunities for climate action&lt;/p&gt;&lt;p&gt;• What growing demand in the VCM means for buyers and stakeholders&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;This live webinar is your opportunity to gain transparency into the process, understand the market implications, and ask your questions directly to the team driving this historic milestone.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&#128197; &lt;strong&gt;Date:&lt;/strong&gt; 28 October&lt;/p&gt;&lt;p&gt;⏰ &lt;strong&gt;Time:&lt;/strong&gt; 1 pm CET&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;If you can’t join us live, register anyway and we’ll send you the recording to watch on-demand.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://webinar.agreena.com/proving-soil-carbon-at-scale-1"&gt;&lt;img src="http://webinar.agreena.com/64968580/117848288/4c98382e1745f8ab6d19de0afa66b050/standard/download-13-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Tue, 28 Oct 2025 13:13:36 GMT</pubDate>
            <media:title>Proving Soil Carbon at Scale: AgreenaCarbon’s Landmark Verra Verification</media:title>
            <itunes:summary>AgreenaCarbon has achieved a landmark milestone as the world’s largest soil carbon project to be verified by Verra. This landmark achievement marks a turning point for the role of soil carbon in climate action, unlocking new opportunities for impact and scale in the voluntary carbon market (VCM).In this session, you’ll hear directly from the expert team behind the project as they share the journey to issuance, the scientific rigour underpinning the credits, and the broader significance for both farmers and market stakeholders.We’ll explore what this verification means for the future of soil carbon, how the issuance of credits paves the way for immediate climate impact, and why transparency and trust are central to scaling this solution globally.Together, we’ll discuss:• The journey to achieving Verra verification• Why soil carbon is a high-impact climate solution• The scientific rigour and credibility behind soil carbon credits• The impact of issuance – immediate and scalable opportunities for climate action• What growing demand in the VCM means for buyers and stakeholdersThis live webinar is your opportunity to gain transparency into the process, understand the market implications, and ask your questions directly to the team driving this historic milestone.&#128197; Date: 28 October⏰ Time: 1 pm CETIf you can’t join us live, register anyway and we’ll send you the recording to watch on-demand.</itunes:summary>
            <itunes:subtitle>AgreenaCarbon has achieved a landmark milestone as the world’s largest soil carbon project to be verified by Verra. This landmark achievement marks a turning point for the role of soil carbon in climate action, unlocking new opportunities for...</itunes:subtitle>
            <itunes:author>Agreena</itunes:author>
            <itunes:duration>01:00:42</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;p&gt;&lt;strong&gt;AgreenaCarbon has achieved a landmark milestone as the world’s largest soil carbon project to be verified by Verra. &lt;/strong&gt;This landmark achievement marks a turning point for the role of soil carbon in climate action, unlocking new opportunities for impact and scale in the voluntary carbon market (VCM).&lt;/p&gt;&lt;p&gt;In this session, you’ll hear directly from the expert team behind the project as they share the journey to issuance, the scientific rigour underpinning the credits, and the broader significance for both farmers and market stakeholders.&lt;/p&gt;&lt;p&gt;We’ll explore what this verification means for the future of soil carbon, how the issuance of credits paves the way for immediate climate impact, and why transparency and trust are central to scaling this solution globally.&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;Together, we’ll discuss:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;• The journey to achieving Verra verification&lt;/p&gt;&lt;p&gt;• Why soil carbon is a high-impact climate solution&lt;/p&gt;&lt;p&gt;• The scientific rigour and credibility behind soil carbon credits&lt;/p&gt;&lt;p&gt;• The impact of issuance – immediate and scalable opportunities for climate action&lt;/p&gt;&lt;p&gt;• What growing demand in the VCM means for buyers and stakeholders&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;This live webinar is your opportunity to gain transparency into the process, understand the market implications, and ask your questions directly to the team driving this historic milestone.&lt;/p&gt;&lt;p&gt;&lt;/p&gt;&lt;p&gt;&#128197; &lt;strong&gt;Date:&lt;/strong&gt; 28 October&lt;/p&gt;&lt;p&gt;⏰ &lt;strong&gt;Time:&lt;/strong&gt; 1 pm CET&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;If you can’t join us live, register anyway and we’ll send you the recording to watch on-demand.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://webinar.agreena.com/proving-soil-carbon-at-scale-1"&gt;&lt;img src="http://webinar.agreena.com/64968580/117848288/4c98382e1745f8ab6d19de0afa66b050/standard/download-13-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <title>Data integrity at scale: Leveraging AI and remote sensing for dMRV</title>
            <link>http://webinar.agreena.com/data-integrity-at-scale-leveraging-1</link>
            <description>&lt;p&gt;&lt;p&gt;Join us for an in-depth exploration of how Agreena is transforming soil carbon monitoring, reporting and verification (dMRV) through credible data, machine learning models, and advanced remote sensing technologies. This webinar will provide an overview of the dMRV landscape and Agreena's role in ensuring data integrity within the carbon market. We'll delve into how Agreena leverages AI and machine learning to enhance scalability, trace practices on the field-level, and verify soil carbon data. The session will also cover data quality, security, and the importance of robust data for the carbon market and corporate ESG strategies.&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;In this webinar we’ll cover:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;• Agreena’s approach to handling data, collection, verification and security&lt;/p&gt;&lt;p&gt;• AI and machine learning: The capabilities of Agreena’s machine learning platform and how it enables scale&lt;/p&gt;&lt;p&gt;• How does remote sensing work and what is it able to detect&lt;/p&gt;&lt;p&gt;• The importance of data quality and integrity in mitigating greenwashing risks&lt;/p&gt;&lt;p&gt;• Real-world applications of dMRV&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&#128197; 22 May 2025&lt;/p&gt;&lt;p&gt;⏰ 3pm CET&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;There will be opportunities for questions during the session, and we look forward to diving into the world of data with you.&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;em&gt;If you can't tune in live, please register and we will email you a link to the webinar recording, available to you on-demand after the live webinar.&lt;/em&gt;&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://webinar.agreena.com/data-integrity-at-scale-leveraging-1"&gt;&lt;img src="http://webinar.agreena.com/64968561/113082895/b1ef07cfc903bea28ac5b5ed9fe239ea/standard/download-11-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Thu, 22 May 2025 14:04:26 GMT</pubDate>
            <media:title>Data integrity at scale: Leveraging AI and remote sensing for dMRV</media:title>
            <itunes:summary>Join us for an in-depth exploration of how Agreena is transforming soil carbon monitoring, reporting and verification (dMRV) through credible data, machine learning models, and advanced remote sensing technologies. This webinar will provide an overview of the dMRV landscape and Agreena's role in ensuring data integrity within the carbon market. We'll delve into how Agreena leverages AI and machine learning to enhance scalability, trace practices on the field-level, and verify soil carbon data. The session will also cover data quality, security, and the importance of robust data for the carbon market and corporate ESG strategies.In this webinar we’ll cover:• Agreena’s approach to handling data, collection, verification and security• AI and machine learning: The capabilities of Agreena’s machine learning platform and how it enables scale• How does remote sensing work and what is it able to detect• The importance of data quality and integrity in mitigating greenwashing risks• Real-world applications of dMRV&#128197; 22 May 2025⏰ 3pm CETThere will be opportunities for questions during the session, and we look forward to diving into the world of data with you.If you can't tune in live, please register and we will email you a link to the webinar recording, available to you on-demand after the live webinar.</itunes:summary>
            <itunes:subtitle>Join us for an in-depth exploration of how Agreena is transforming soil carbon monitoring, reporting and verification (dMRV) through credible data, machine learning models, and advanced remote sensing technologies. This webinar will provide an...</itunes:subtitle>
            <itunes:author>Agreena</itunes:author>
            <itunes:duration>55:55</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;p&gt;Join us for an in-depth exploration of how Agreena is transforming soil carbon monitoring, reporting and verification (dMRV) through credible data, machine learning models, and advanced remote sensing technologies. This webinar will provide an overview of the dMRV landscape and Agreena's role in ensuring data integrity within the carbon market. We'll delve into how Agreena leverages AI and machine learning to enhance scalability, trace practices on the field-level, and verify soil carbon data. The session will also cover data quality, security, and the importance of robust data for the carbon market and corporate ESG strategies.&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;strong&gt;In this webinar we’ll cover:&lt;/strong&gt;&lt;/p&gt;&lt;p&gt;• Agreena’s approach to handling data, collection, verification and security&lt;/p&gt;&lt;p&gt;• AI and machine learning: The capabilities of Agreena’s machine learning platform and how it enables scale&lt;/p&gt;&lt;p&gt;• How does remote sensing work and what is it able to detect&lt;/p&gt;&lt;p&gt;• The importance of data quality and integrity in mitigating greenwashing risks&lt;/p&gt;&lt;p&gt;• Real-world applications of dMRV&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&#128197; 22 May 2025&lt;/p&gt;&lt;p&gt;⏰ 3pm CET&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;There will be opportunities for questions during the session, and we look forward to diving into the world of data with you.&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;&lt;em&gt;If you can't tune in live, please register and we will email you a link to the webinar recording, available to you on-demand after the live webinar.&lt;/em&gt;&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://webinar.agreena.com/data-integrity-at-scale-leveraging-1"&gt;&lt;img src="http://webinar.agreena.com/64968561/113082895/b1ef07cfc903bea28ac5b5ed9fe239ea/standard/download-11-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <title>Measuring carbon in soil: Technology and innovation for climate impact</title>
            <link>http://webinar.agreena.com/measuring-carbon-in-soil-technology-1</link>
            <description>&lt;p&gt;&lt;p&gt;Join us for an insightful webinar exploring technologies for measuring and verifying soil carbon sequestration.&lt;/p&gt;&lt;p&gt;As the world seeks innovative solutions to combat climate change, soil's potential as a carbon sink has attracted growing interest.&amp;nbsp;Our experts will delve into Agreena's comprehensive methodology, combining dMRV and machine learning models, soil sampling and field inspections, followed by a deep dive into our soil organic carbon models.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;In this one-hour session, we'll cover:&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;p&gt;The role of soil as a crucial carbon sink&lt;/p&gt;&lt;/li&gt;&lt;li&gt;&lt;p&gt;Agreena's approach to calculating and verifying soil carbon&lt;/p&gt;&lt;/li&gt;&lt;li&gt;&lt;p&gt;An in-depth look at our soil organic carbon (SOC) models&lt;br&gt;&lt;/p&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&#128197; 27 March 2025&lt;/p&gt;&lt;p&gt;⏰ 3pm CET&lt;br&gt;&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;There will be opportunities for questions during the session, and we look forward to diving into the world of soil carbon with you. &lt;br&gt;&lt;br&gt;&lt;em&gt;If you can't tune in live, please register and we will email you a link to the webinar recording, available to you on-demand after the live webinar.&lt;/em&gt;&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://webinar.agreena.com/measuring-carbon-in-soil-technology-1"&gt;&lt;img src="http://webinar.agreena.com/64968571/111483481/dbc22de730498a48ba7ca51bcf026803/standard/download-10-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Thu, 27 Mar 2025 15:06:06 GMT</pubDate>
            <media:title>Measuring carbon in soil: Technology and innovation for climate impact</media:title>
            <itunes:summary>Join us for an insightful webinar exploring technologies for measuring and verifying soil carbon sequestration.As the world seeks innovative solutions to combat climate change, soil's potential as a carbon sink has attracted growing interest.Our experts will delve into Agreena's comprehensive methodology, combining dMRV and machine learning models, soil sampling and field inspections, followed by a deep dive into our soil organic carbon models.In this one-hour session, we'll cover:The role of soil as a crucial carbon sinkAgreena's approach to calculating and verifying soil carbonAn in-depth look at our soil organic carbon (SOC) models&#128197; 27 March 2025⏰ 3pm CETThere will be opportunities for questions during the session, and we look forward to diving into the world of soil carbon with you. If you can't tune in live, please register and we will email you a link to the webinar recording, available to you on-demand after the live webinar.</itunes:summary>
            <itunes:subtitle>Join us for an insightful webinar exploring technologies for measuring and verifying soil carbon sequestration.As the world seeks innovative solutions to combat climate change, soil's potential as a carbon sink has attracted growing interest.Our...</itunes:subtitle>
            <itunes:author>Agreena</itunes:author>
            <itunes:duration>55:03</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;p&gt;Join us for an insightful webinar exploring technologies for measuring and verifying soil carbon sequestration.&lt;/p&gt;&lt;p&gt;As the world seeks innovative solutions to combat climate change, soil's potential as a carbon sink has attracted growing interest.&amp;nbsp;Our experts will delve into Agreena's comprehensive methodology, combining dMRV and machine learning models, soil sampling and field inspections, followed by a deep dive into our soil organic carbon models.&lt;/p&gt;&lt;p&gt;&lt;strong&gt;In this one-hour session, we'll cover:&lt;/strong&gt;&lt;/p&gt;&lt;ul&gt;&lt;li&gt;&lt;p&gt;The role of soil as a crucial carbon sink&lt;/p&gt;&lt;/li&gt;&lt;li&gt;&lt;p&gt;Agreena's approach to calculating and verifying soil carbon&lt;/p&gt;&lt;/li&gt;&lt;li&gt;&lt;p&gt;An in-depth look at our soil organic carbon (SOC) models&lt;br&gt;&lt;/p&gt;&lt;/li&gt;&lt;/ul&gt;&lt;p&gt;&#128197; 27 March 2025&lt;/p&gt;&lt;p&gt;⏰ 3pm CET&lt;br&gt;&lt;/p&gt;&lt;p&gt;&amp;nbsp;&lt;/p&gt;&lt;p&gt;There will be opportunities for questions during the session, and we look forward to diving into the world of soil carbon with you. &lt;br&gt;&lt;br&gt;&lt;em&gt;If you can't tune in live, please register and we will email you a link to the webinar recording, available to you on-demand after the live webinar.&lt;/em&gt;&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://webinar.agreena.com/measuring-carbon-in-soil-technology-1"&gt;&lt;img src="http://webinar.agreena.com/64968571/111483481/dbc22de730498a48ba7ca51bcf026803/standard/download-10-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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            <title>Verra registration of the AgreenaCarbon project: A new era for regenerative...</title>
            <link>http://webinar.agreena.com/verra-registration-of-the-1</link>
            <description>&lt;p&gt;&lt;p&gt;&lt;strong&gt;The AgreenaCarbon Project’s Verra Registration - A landmark achievement for the soil carbon market in advancing the regenerative revolution. &lt;/strong&gt;&lt;br&gt;After several years of rigorous review process, Agreena achieves a landmark milestone for the soil carbon market and the regenerative agriculture movement. &lt;br&gt;The AgreenaCarbon Project is now the first large-scale arable agriculture project registered by Verra under the Verified Carbon Standard (VCS) VM0042 methodology. &lt;br&gt;&lt;br&gt;In this session, we will be joined by Roberta McDonald, Head of Programme at Agreena, who will be sharing her insights into the validation process. &lt;strong&gt;Join this session to learn more about what this validation means for farmers and corporates in delivering nature-based action. &lt;/strong&gt;&lt;br&gt;&lt;br&gt;&lt;strong&gt;Key topics include: &lt;/strong&gt;&lt;br&gt;- What does this Verra registration mean &lt;br&gt;- The journey to validation &lt;br&gt;- The importance of verified data &lt;br&gt;- Impact on farmers and corporates &lt;br&gt;- Next steps to issuance&lt;br&gt;&lt;br&gt;&#128197; Date: 18 February 2025&lt;br&gt;⏰ Time: 14:00 CET &lt;br&gt;&lt;br&gt;There will be opportunities for questions during the session, and we look forward to discussing this important milestone with you.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://webinar.agreena.com/verra-registration-of-the-1"&gt;&lt;img src="http://webinar.agreena.com/64968568/110053593/ffc854ea3cfb2d109b8caab2b82e3029/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</description>
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            <pubDate>Tue, 18 Feb 2025 14:12:18 GMT</pubDate>
            <media:title>Verra registration of the AgreenaCarbon project: A new era for regenerative...</media:title>
            <itunes:summary>The AgreenaCarbon Project’s Verra Registration - A landmark achievement for the soil carbon market in advancing the regenerative revolution. After several years of rigorous review process, Agreena achieves a landmark milestone for the soil carbon market and the regenerative agriculture movement. The AgreenaCarbon Project is now the first large-scale arable agriculture project registered by Verra under the Verified Carbon Standard (VCS) VM0042 methodology. In this session, we will be joined by Roberta McDonald, Head of Programme at Agreena, who will be sharing her insights into the validation process. Join this session to learn more about what this validation means for farmers and corporates in delivering nature-based action. Key topics include: - What does this Verra registration mean - The journey to validation - The importance of verified data - Impact on farmers and corporates - Next steps to issuance&#128197; Date: 18 February 2025⏰ Time: 14:00 CET There will be opportunities for questions during the session, and we look forward to discussing this important milestone with you.</itunes:summary>
            <itunes:subtitle>The AgreenaCarbon Project’s Verra Registration - A landmark achievement for the soil carbon market in advancing the regenerative revolution. After several years of rigorous review process, Agreena achieves a landmark milestone for the soil carbon...</itunes:subtitle>
            <itunes:author>Agreena</itunes:author>
            <itunes:duration>01:02:12</itunes:duration>
            <media:description type="html">&lt;p&gt;&lt;p&gt;&lt;strong&gt;The AgreenaCarbon Project’s Verra Registration - A landmark achievement for the soil carbon market in advancing the regenerative revolution. &lt;/strong&gt;&lt;br&gt;After several years of rigorous review process, Agreena achieves a landmark milestone for the soil carbon market and the regenerative agriculture movement. &lt;br&gt;The AgreenaCarbon Project is now the first large-scale arable agriculture project registered by Verra under the Verified Carbon Standard (VCS) VM0042 methodology. &lt;br&gt;&lt;br&gt;In this session, we will be joined by Roberta McDonald, Head of Programme at Agreena, who will be sharing her insights into the validation process. &lt;strong&gt;Join this session to learn more about what this validation means for farmers and corporates in delivering nature-based action. &lt;/strong&gt;&lt;br&gt;&lt;br&gt;&lt;strong&gt;Key topics include: &lt;/strong&gt;&lt;br&gt;- What does this Verra registration mean &lt;br&gt;- The journey to validation &lt;br&gt;- The importance of verified data &lt;br&gt;- Impact on farmers and corporates &lt;br&gt;- Next steps to issuance&lt;br&gt;&lt;br&gt;&#128197; Date: 18 February 2025&lt;br&gt;⏰ Time: 14:00 CET &lt;br&gt;&lt;br&gt;There will be opportunities for questions during the session, and we look forward to discussing this important milestone with you.&lt;/p&gt;&lt;/p&gt;&lt;p&gt;&lt;a href="http://webinar.agreena.com/verra-registration-of-the-1"&gt;&lt;img src="http://webinar.agreena.com/64968568/110053593/ffc854ea3cfb2d109b8caab2b82e3029/standard/download-9-thumbnail.jpg" width="75" height=""/&gt;&lt;/a&gt;&lt;/p&gt;</media:description>
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